25 years in the making

Twenty-five years of helping organisations create workplaces that work better. From a small Birmingham start-up to the evidence-led approach we use today, here's how it happened.

Talk to our design team

Backed by evidence

80 workplaces analysed. 30,000 people surveyed. One clear conclusion: evidence beats guesswork.

Download The Dynamic Workplace Report

Squaredot is founded by David Kramer and Kris Krokos in Birmingham.

2007

New Headquarters

Squaredot relocates to Stratford-upon-Avon, where the business continues to grow.

2015

Whitbread

Designing a workplace experience platform that supports both extroverts and introverts.

2000

2021

Manchester Airport Group

Delivering 30 years of office development in just nine months.

2025

Dynamic Workplace
Report Published

The evolution of the office in an era of change.

Our journey so far

A look back at how we got here

Where It All Began

2002

Cadbury Schweppes

The first of many award-winning workplace projects.

2010

Kimberly-Clark

Challenging convention across a major European workplace transformation programme.

2019

IM Group

A landmark project that brought together analysis, insight and design excellence.

2024

Cushman & Wakefield

An award-winning workspace built around a centre of gravity, with a common experience for all users.

The Next Chapter

Bringing together analysis, technology and biophilic design to shape the workplaces of tomorrow.

2026+

Here's to the
next 25 years

Twenty-five years of practice, evidence and better workplaces. We're just getting started.